As the world bounces back and embraces the “New Normal”, people are returning to public places. To gain a better understanding of how mindsets and attitudes towards hygiene and handwashing have shifted since the global pandemic, Kimberly-Clark Professional™ surveyed over 40 public washroom users in Australia in January 2022.
The survey delved into current perceptions of cleanliness alongside evolving hygiene habits and expectations. The results found that most people believe hygiene standards are one of the most important factors when entering public spaces.
NAVIGATING THE NEW WORLD
The survey found that 70% of respondents wash their hands more often as a result of the pandemic. However, 48% of respondents surveyed felt either uncomfortable, at risk, vulnerable or unsafe about visiting high-risk public spaces such as office buildings, retail spaces, schools, hospitals, stadiums, hotels and other accommodation venues.
It was found that more than 50% of those surveyed agree that seeing a very clean washroom, and having touchless amenities, are two of the important decision-making factors when considering whether a public facility is safe to return to.
Additionally, common problems survey respondents reported with public restrooms included: lack of paper towels and having no soap or toilet tissue available. In fact, nearly one third of them identified running out of paper towels, soap or toilet tissue as a major impact on general restroom hygiene.
Overall, people are more aware of the need for better hand hygiene, yet public washroom facilities often fail to meet their expectations.
Despite a high desire for touchless technology, more than 50% of respondents indicated that jet air dryers are not always preferred in certain high traffic public areas – so, what is another option for businesses moving forward?
ADVANCED TOUCHLESS TECHNOLOGY
The survey revealed that now more than ever, washroom users want reassurance that their hygiene and safety are a top priority once they set foot in the washroom. The launch of Kimberly-Clark Professional™ICON™ dispenser collection offers users the confidence and reassurance they’re looking for. One third of survey respondents agreed that the condition of a bathroom reflects how much a business cares about its customers.
The ICON™ dispenser collection goes beyond simply dispensing paper towels, soap and toilet tissue. The ICON™ dispenser collection offers unparalleled hygiene and features a higher-performing touchless dispensing system. What’s more, a seamless design minimises the number of touchpoints to reduce the risk of
cross contamination.
Above all, touchless dispensers such as ICON™ can play an important role in making washroom users feel confident that the facility is clean and hygienic.
Learn more about elevating the user experience in the washroom by searching the ICON™ collection by Kimberly-Clark Professional™.
